SEO isn’t easy. You may think you know it all about on-page SEO and then read an informative article about off-page SEO best practises and you may think you’ve got it all figured out too. An excellent, effective SEO Adelaide campaign covers far more ground than most people realise. If you want to know the top reasons to hire a professional SEO consultant, read this article. It should make things a little clearer.
One of the biggest reasons to steer clear of all the things that we’ve been told in the past – including SEO strategies – is filled with Artificial Backlinks. Some would say artificial because they are just that: synthetic. There is nothing wrong with using them for SEO purposes, but the problem with using them is that search engines can often detect them. No-one wants to get banned, but no-one wants to get a penalty when doing something legally!
The other big reason to avoid SEO is duplicate content. OK, it’s a fair argument that sometimes the same content can be found somewhere else on the Internet, but what’s the harm in having your content on several websites? Nobody said it was going to be easy. What’s more, even if you manage to fool a search engine into thinking your content is unique, search engines still look for variations of your material. Even if your SEO Adelaide strategies are getting you to hit in the short term if your site doesn’t have any content and Google can find it anywhere, it will consider your site a spam site and drop you from its index. Why would you want to waste time and effort doing something that doesn’t work?
There are three other good reasons to hire a professional SEO pro. In fact, in this article, I’ll detail the two main reasons to use SEO in the social media context. These include:
A good SEO practitioner or blog manager will always include on their services some on-page optimisation strategies. A few examples of effective use of best practices could be to use the latest URL structures, use the keyword density counters and the like. Of course, these things are all things you should do anyway, but it does seem like a social media bias regarding the on-page aspects of SEO. It’s certainly the case with most users, so it stands to reason that on-page optimisation shouldn’t be forgotten.
Another one of the social media marketing strategies that SEO pros use is affiliate marketing. This is where a business promotes someone else’s product or service and gets a commission for each sale resulting from that link. SEO can help here by making it much easier for your users to find you in the search engines. Most of the analytics programs out there today allow you to see how many times you’re being listed in the organic section of the search results and the paid section. This allows you to quickly see how well your affiliate efforts are paying off for you.
SEO is all about image credit in the online world. You may have a great looking website, but your page will suffer without the proper amount of image credits. An image credit usually shows the source URL at the bottom of the page where viewers can click on it and be taken to the page where they can then buy if they want to. An excellent professional SEO Adelaide expert will make sure that the image credits are high up in the rankings so that people who are interested in the product or service that you’re selling will find them rather quickly.
This is the final part of professional seo services. Content is what gives your site credibility and a solid reputation with the search engines. Without any content, your site will practically be invisible to potential customers. People are far more likely to buy from companies that have content than those that don’t. Therefore, it makes sense to hire someone who can create the content that will boost your ranking and get you on the search engines’ first page.